When sharing links, particularly on Twitter, Facebook & Instagram, or via email marketing, the click figures appearing on links can be higher than you expect.
The reason for this is because social networks/email clients (and their respective mobile apps) will automatically open links to check for spam and generate previews.
These non-human visitors are often referred to as robots.
Linkly records all traffic, both human and otherwise, and lets you decide how you want to handle it.
In Linkly’s traffic reports, click the Robots tab in the panel below at the bottom:
For this particular link, you can see that only about 32% was identified as human, and all the rest were robots.
Filter robots with the filter enabled
Linkly can block robots from opening your links.
Be careful with this setting. If social networks cannot open your link, they may automatically mark it as spam.
Robots that visit your link see a 404 Not Found message.
Linkly has two principal mechanisms for detecting robot traffic:
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