TinyURL vs Linkly: Best Link Shortener for Branding & Analytics

When comparing TinyURL vs Linkly, the key differences come down to branding flexibility and analytics depth. Both tools shorten links, but they serve different goals depending on whether you want simple sharing or advanced link management.

Feature Comparison: TinyURL vs Linkly

FeatureTinyURLLinkly
Custom Domains❌ Not supportedFull support for branded domains
Vanity URLsLimitedVanity URLs
Custom Social Previews❌ Not availableCustom social previews
Analytics & Click Tracking❌ MinimalDetailed click tracking with segmentation
Export Data❌ Not availableExport data as CSV
Retargeting Pixels❌ Not availableRetargeting pixels supported
Integrations❌ NoneZapier integration, Google Analytics, GTM
Anti-spam & Bot Filtering❌ NoAdvanced filtering
Extra FeaturesSimple link shortening onlyQR codes, expiring links, link rotators, API
PricingFree basic use, limited paid plansFree plan up to 1,000 clicks/month, scalable paid tiers

Branding Capabilities

TinyURL

  • Provides very limited customization.
  • No support for branded domains.
  • No advanced branding options.

Linkly

  • Offers custom domains and vanity URLs for stronger brand trust.
  • Create professional-looking links that improve click-through rates.
  • Customize link previews for social platforms.

👉 Read more: Why custom domains matter

Analytics and Tracking

TinyURL

  • Almost no tracking capabilities.
  • No insights into audiences or performance.

Linkly

  • Real-time click tracking with detailed audience segmentation.
  • Export data for deeper analysis.
  • Supports retargeting pixels and advanced integrations for marketing automation.

See how it works: How Linkly Works

Conclusion

If you need only basic link shortening, TinyURL does the job. But if you want to manage links as marketing assets, Linkly is the clear winner. Its focus on branding, analytics, and integrations makes it the better choice for marketers and businesses.


Ready to take control of your links?
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