How to Track URL Clicks: Linkly vs Others

Knowing how to track URL clicks is essential for anyone running online campaigns. Whether you’re a marketer, affiliate, or small business owner, understanding what links get clicks—and from where—can drastically improve your ROI. Let’s explore how click tracking works and how Linkly compares to other platforms.

What Is URL Click Tracking?

URL click tracking records each time someone clicks on a shortened or branded link. The tracking data typically includes:

  • Number of clicks
  • Geographic location of users
  • Devices and browsers used
  • Referring websites or social media sources

This data helps you identify which campaigns and channels perform best. Learn more about click tracking.

How Click Tracking Works

When you create a tracking link (for example, through Linkly’s link management dashboard), the link redirects through a tracking server before reaching the destination.
During this redirect, analytics such as IP address, referrer, and timestamp are logged—without slowing down the user experience.

Why Linkly Stands Out

Linkly is more than just a URL shortener—it’s a comprehensive link tracking and analytics platform built for marketers and teams who need reliability, insights, and flexibility.

1. Advanced Analytics

View detailed reports on every click, including location, device, and campaign data. You can even export your data as CSV or integrate it into your analytics tools.

2. Custom Domains and Vanity URLs

Unlike generic shorteners, Linkly lets you use your own domain for fully branded links. This increases trust and click-through rates.

Linkly connects with Zapier, Google Sheets, Facebook Pixel, and more—making automation and retargeting effortless. See Linkly’s Zapier integration guide.

4. Free Plan for Small Projects

Start tracking links for free with up to 1,000 clicks per month. It’s ideal for testing before scaling.

Feature
Linkly
Bitly
Rebrandly
Short.io
Custom domains
✅ Yes
✅ Yes
✅ Yes
✅ Yes
Free tier
✅ 1,000 clicks/month
Limited
Limited
Limited
Click analytics
✅ Detailed
Basic
Moderate
Moderate
Retargeting pixels
✅ Built-in
Geo-redirects
✅ Supported
API access
Data export
✅ CSV, API
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Linkly combines all the best parts of these tools—analytics depth, branding, and affordability—without hidden limits.

How to Track URL Clicks Using Linkly

  1. Create an account on Linkly.
  2. Add your first link using the dashboard or bulk import tool.
  3. Share your link anywhere—email, social media, or ads.
  4. View click data instantly in your analytics tab.
  5. Optionally, set up geo-redirects or retargeting pixels.

Each link you create automatically tracks clicks and provides real-time reports.

Conclusion

Accurate link tracking is the foundation of effective marketing. Linkly’s combination of custom domains, advanced analytics, and integration options makes it one of the most powerful tools available.

Ready to improve your click tracking strategy?
👉 Get started with Linkly today and experience smarter link management.

Track 1000 monthly clicks with all features included.

No credit card required