Introducing Userbird: The Privacy-Focused Google Analytics Alternative for Modern Teams

Web analytics doesn’t have to compromise privacy or performance. That’s why we built Userbird, a lightweight, privacy-first analytics platform engineered for marketers and product teams who want actionable insights—without compliance headaches.

Why a New Analytics Platform?

Legacy tools like Google Analytics come with inherent drawbacks:

• Privacy Headaches: GDPR, PECR, and consent banners create user friction.
• Overly Complex: Most platforms require engineering effort just to get the basics.
• Heavy Scripts: They slow down your site and hurt Core Web Vitals.

Userbird solves all of this with a modern, opinionated approach.

What Makes Userbird Different?

1. Built for Privacy by Default

Userbird doesn’t use cookies, doesn’t fingerprint, and doesn’t collect personal data.

• ✅ No consent banners
• ✅ GDPR, PECR, and CCPA compliant
• ✅ Anonymized sessions, no IP tracking

2. Rich Behavioral Data—Automatically

Track user behavior without a single line of custom code.

• Auto-tracked Events: Outbound link clicks, form submissions, file downloads, and more.
• Scroll & Engagement: Know how far people scroll and how long they stay.
• Single-page apps? Covered out of the box.

3. Revenue Attribution That Works

For SaaS and e-commerce, Userbird goes beyond vanity metrics.

• Revenue Events: Tie signups and purchases back to campaigns.
• Multi-Currency: Works across global storefronts.
• UTM + Referrer Intelligence: Automatic campaign grouping and source classification.

4. Fast. Like, Really Fast.

Userbird’s script is under 2 KB gzipped.

• Zero performance tax
• No layout shifts
• No impact on Lighthouse scores

5. Designed for Marketers

Userbird offers a clean UI and workflows you’ll actually want to use.

• One-click filters: Segment by campaign, referrer, geography, or page.
• Realtime dashboards: No more waiting for batch jobs or data lag.
• Zero training required: If you can read a chart, you can use Userbird.

How to Get Started

Getting Userbird live on your site takes under 2 minutes.

1. Sign Up: Start your 30-day free trial — no credit card needed.
2. Add the Script: Drop it into your site manually or via GTM.
3. Explore Data: See traffic, conversions, and behavior instantly.

Why Userbird?

Userbird is built by a team that’s obsessed with performance, simplicity, and privacy. We believe web analytics should help you grow your business—not make your life harder.

Ready to make the switch? Try Userbird today and get privacy-focused insights without the bloat.