Bitly Alternative

Bitly Shortens Links. Linkly Controls Where They Go.

Route visitors by country, cloak affiliate URLs, split-test destinations, and expire links on a schedule — all from a single short link. Linkly gives marketers the control that Bitly doesn't.

Free plan available. No credit card required.

The Features Bitly Doesn't Have

Bitly is a link shortener. Linkly is a link management platform built for marketers who need real control over where their traffic goes.

Link Cloaking

Hide affiliate URLs and protect campaigns from competitors. Bitly exposes your destination — Linkly keeps it hidden.

Geo-Targeting Redirects

Send visitors to different pages based on their country. Run localised campaigns from a single link.

Retargeting Pixels

Add Facebook, Google, and TikTok pixels to any shortened link. Build audiences from every click.

A/B Split Testing

Rotate traffic across multiple destinations to find what converts best. Bitly has no built-in split testing.

Link Expiration

Set links to expire by date, click count, or schedule. Perfect for flash sales and limited-time offers.

Custom Domains on Every Plan

Use your own branded domain on every Linkly plan, including free. Bitly locks custom domains behind their Growth plan at $29/mo.

Feature-by-Feature Comparison

See exactly how Linkly and Bitly stack up across every feature that matters.

FeatureLinklyBitly
Custom Domains
Free on all plans
Growth plan ($29/mo) and above
Link Cloaking
Built-in
Not available
Geo-Targeting Redirects
Route by country
Analytics only
Device Targeting
Route by device/OS
Not available
Retargeting Pixels
Facebook, Google, etc.
API only on paid plans
A/B Split Testing
Link rotator built-in
Not available
Link Expiration
Date, clicks, or schedule
Not available
Click Analytics
Real-time dashboard
Available
QR Codes
Included
Included
API Access
All plans
Limited on lower tiers
UTM Builder
Built-in
Available
Team Workspaces
On paid plans
On paid plans

All of That — At a Better Price

Bitly charges premium prices and still doesn't offer most of these features.

BETTER VALUE
Linkly

25k Plan

$39/mo
  • 25,000 tracked clicks/mo
  • Unlimited links
  • Custom domains included
  • Link cloaking
  • Geo-targeting redirects
  • Device targeting
  • Retargeting pixels
  • A/B split testing
  • Link expiration rules
  • Full analytics dashboard
  • API access
  • QR codes
Start Free Trial
Bitly

Premium Plan

$199/mo

Billed annually ($300/mo if monthly)

  • 3,000 branded links/mo
  • Custom domains
  • Link cloaking
  • Geo-targeting redirects
  • Device targeting
  • Retargeting pixels
  • A/B split testing
  • Link expiration rules
  • Click analytics
  • API access
  • QR codes (200/mo)
  • Campaign management
$199/mo (annual)

Bitly price shown is for annual billing. Linkly also offers a free plan with 500 tracked clicks/mo. See all plans

Trusted by 100,000+ Marketers

Teams and solo marketers choose Linkly for the features Bitly doesn't offer.

“We switched from Bitly to Linkly for the geo-targeting. Being able to redirect users by country from a single link has been a game-changer for our international campaigns.”

Marketing Director

E-commerce Company

“Link cloaking alone made the switch worth it. Our affiliate links look clean, CTRs went up 35%, and the analytics are far more detailed than what we had with Bitly.”

Affiliate Marketer

Performance Marketing

“The A/B split testing feature is something I couldn't find anywhere at this price point. We test landing page variations on every campaign now.”

Growth Lead

SaaS Startup

Frequently Asked Questions

Can I migrate my links from Bitly to Linkly?

Yes. You can recreate your short links in Linkly with your own custom domain. If you use a custom domain with Bitly, simply point it to Linkly instead and your existing short URLs will continue to work.

Does Linkly have a free plan?

Yes. Linkly offers a free plan with 500 tracked clicks per month, custom domain support, and access to core features like analytics and QR codes.

What is link cloaking and why does it matter?

Link cloaking displays your branded domain in the browser address bar instead of the final destination URL. This is essential for affiliate marketers who want to hide commission links, and for anyone who wants their brand to stay visible after the click.

How does geo-targeting work?

You create a single short link and set rules for different countries. When someone clicks the link, Linkly detects their location and redirects them to the appropriate URL — for example, sending US visitors to your English page and Spanish visitors to your Spanish page.

Is Linkly suitable for enterprise teams?

Yes. Linkly offers team workspaces, API access, and plans that scale up to 500,000+ tracked clicks per month. Custom enterprise plans are available on request.

Ready to Control Where Your Links Go?

Join 100,000+ marketers who use Linkly for geo-targeting, link cloaking, split testing, and more.