Bitly verkort links. Linkly bepaalt waarheen ze gaan.
Stuur bezoekers op basis van hun land, verberg affiliate-URL's, test verschillende doelen, en laat links op schema verlopen — allemaal vanuit één verkorte link. Linkly geeft marketeers de controle die Bitly niet biedt.
Gratis plan beschikbaar. Geen creditcard nodig.
De functies die Bitly niet heeft
Bitly is een link-verkorter. Linkly is een linkbeheersplatform voor marketeers die echte controle nodig hebben over waar hun traffic heen gaat.
Link Cloaking
Link cloaking masks your destination URL so only your branded domain appears in the address bar — essential for affiliate marketers protecting commission links. Bitly doesn't offer cloaking at any price. Linkly includes it on the Business plan and above.
Geo-targeting Redirects
Create one short link, set country rules, and Linkly routes each visitor to the right URL automatically. Bitly records location in analytics but doesn't redirect based on it — a critical gap for international campaigns.
Retargeting Pixels
Add Facebook, Google, and TikTok pixels to any Linkly link — every click builds your retargeting audience without needing a pixel-tagged landing page. Bitly has no retargeting pixel support on any plan.
A/B Split Testing
Linkly's link rotator splits traffic across multiple destinations so you can A/B test landing pages and identify the winner in your analytics. Bitly has no built-in split-testing.
Link Expiration
Set links to expire by date, click count, or schedule — perfect for flash sales and time-limited offers, with expired links redirecting to a fallback URL. Bitly doesn't offer link expiration on any plan.
Aangepaste domeinen op elk abonnement
Linkly includes custom domain support on every plan, including free. Bitly locks custom domains behind their Growth plan at $29/mo — meaning their cheapest paid tier excludes what most marketers consider essential.
Linkly vs Bitly: Our Honest Assessment
Bitly is one of the most recognised names in link shortening, and for good reason — it pioneered the category and has spent years building a reliable product. If your goal is simply shortening long URLs and tracking how many times each link was clicked, Bitly does that well. The problem is that marketers today need considerably more than a click counter, and Bitly's feature set has not kept pace with what modern performance marketing demands.
The gap becomes most apparent when you look at what Bitly charges for features like geo-targeting and device targeting: those capabilities exist as analytics dimensions — you can see where clicks came from — but Bitly does not let you route traffic based on them. Linkly does. Combined with retargeting pixel support, link expiration rules, and A/B split testing via link rotators, Linkly offers a fundamentally different product category: active link management rather than passive link tracking.
The pricing comparison makes the decision straightforward for most marketers. At $39/mo, Linkly's 25k plan undercuts Bitly's comparable tier by a wide margin while offering features Bitly doesn't include at any price. The main reason to stay with Bitly is brand recognition or if your team relies on a Bitly integration that would be difficult to replace — otherwise, the feature-to-price ratio strongly favours Linkly.
Vergelijking functie voor functie
Zie precies hoe Linkly en Bitly elkaar aanvullen op elk belangrijk aspect.
| Functie |  |  |
|---|---|---|
| Monthly Price | $39/mo 25k Plan | $199/mo Premium Plan |
| Aangepaste domeinen | Gratis op alle abonnementen | Growth plan ($29/maand) en hoger |
| Link Cloaking | Business plan & up | Niet beschikbaar |
| Geo-targeting Redirects | Routeren op land | Alleen analyse |
| Device Targeting | Routeren op apparaat/OS | Niet beschikbaar |
| Retargeting Pixels | Facebook, Google, enz. | Alleen API op betaalde plannen |
| A/B Split Testing | Link rotator ingebouwd | Niet beschikbaar |
| Link Expiration | Datum, klikken of schema | Niet beschikbaar |
| Click Analytics | Real-time dashboard | Beschikbaar |
| QR-codes | Inbegrepen | Inbegrepen |
| API-toegang | Alle abonnementen | Beperkt op lagere niveaus |
| UTM Builder | Ingebouwd | Beschikbaar |
| Team Workspaces | Op betaalde plannen | Op betaalde plannen |
Based on publicly available documentation and pricing pages as of May 2026.
Linkly or Bitly — Which Is Right for You?
Choose Linkly if…
You run paid social, affiliate, or performance marketing campaigns and need more than basic click counts. Linkly is the better fit if you want to add retargeting pixels to your links, route visitors by country or device, A/B test landing pages, set expiry rules for time-sensitive offers, or cloak affiliate URLs. It's also the clear choice on price — you get more functionality at $39/mo than Bitly offers at $199/mo.
Choose Bitly if…
Your only requirement is branded link shortening with basic click analytics, and you're already deeply integrated with Bitly's ecosystem — CRMs, email platforms, or internal dashboards that pull from the Bitly API. Bitly is also worth considering if your organisation mandates a well-known enterprise vendor for compliance reasons, or if you primarily need QR code generation at scale with a polished management interface.
Vertrouwd door meer dan 100.000 marketeers
Teams en solo-marketeers kiezen Linkly voor functies die Bitly niet biedt.
“"We zijn van Bitly naar Linkly overgestapt voor de geo-targeting. De mogelijkheid om gebruikers op basis van hun land van één link om te leiden, was een gamechanger voor onze internationale campagnes."”
Marketing Director
E-commerce bedrijf
“"Link cloaking maakte de overstap alleen al de moeite waard. Onze affiliate-links zien er netjes uit, CTR's zijn met 35% gestegen, en de analyse is veel gedetailleerder dan wat we met Bitly hadden."”
Affiliate Marketer
Performance Marketing
“"De A/B split testing feature is iets wat ik nergens anders op dit prijsniveau kon vinden. We testen nu landingpage-variaties in elke campagne."”
Growth Lead
SaaS Startup
Veel gestelde vragen
Kan ik mijn links van Bitly naar Linkly migreren?
Ja. Je kunt je verkorte links in Linkly opnieuw maken met je eigen aangepaste domein. Als je een aangepast domein met Bitly gebruikt, wijzig je het eenvoudig naar Linkly en je bestaande verkorte URL's blijven werken.
Heeft Linkly een gratis plan?
Ja. Linkly biedt een gratis plan met 500 getraceerde klikken per maand, ondersteuning voor aangepaste domeinen en toegang tot kernfuncties zoals analyse en QR-codes.
Wat is link cloaking en waarom is het belangrijk?
Link cloaking toont je branded domain in de adresbalk van de browser in plaats van de uiteindelijke URL. Dit is essentieel voor affiliate-marketeers die commissielinks willen verbergen en voor iedereen die wil dat hun merk zichtbaar blijft na de klik.
Hoe werkt geo-targeting?
Je maakt één verkorte link en stelt regels in voor verschillende landen. Wanneer iemand op de link klikt, detecteert Linkly hun locatie en stuurt hen naar de juiste URL — bijvoorbeeld Amerikaanse bezoekers naar je Engelse pagina en Spaanse bezoekers naar je Spaanse pagina.
Does Linkly track who clicked my links?
Yes. Linkly's analytics show you detailed data for every click — country, city, device type, browser, operating system, referrer, and timestamp. You can view this in real time on your dashboard or pull it via the API. Hourly breakdowns are available on the Business plan and above.
Does Linkly integrate with my existing marketing stack?
Yes. Linkly integrates with Zapier, Make (formerly Integromat), and n8n for no-code automation, and has a full REST API for custom integrations. You can connect Linkly to your CRM, email platform, analytics suite, or any other tool in your stack. We also offer a Google Chrome extension for quickly shortening links while browsing, and a Google Sheets add-on for managing links in spreadsheets.
Is Linkly suitable for enterprise teams?
Yes. Linkly's Business and Enterprise plans are designed for teams — they include multiple team seats, multiple custom domains, webhooks, advanced analytics, and API access. Enterprise customers get custom usage limits, SSO via SAML, audit logs, SLA guarantees, and dedicated support. Contact our sales team to discuss a plan tailored to your organisation's needs.
Klaar om te bepalen waarheen je links gaan?
Sluit je aan bij meer dan 100.000 marketeers die Linkly gebruiken voor geo-targeting, link cloaking, split testing en meer.