Rebrandly Counts Your Clicks. Linkly Makes Every Click Count.
Rebrandly caps the links you can create each month and lacks link cloaking and true A/B split testing. Linkly offers an Unlimited plan with no monthly link cap, link cloaking, retargeting pixels from the Pro plan, and built-in A/B testing via link rotation.
Free plan available. No credit card required.
Why Marketers Switch from Rebrandly
Rebrandly is a solid branded link shortener. Linkly is a full link management platform with deeper routing controls, link cloaking, and an Unlimited plan with no monthly link cap.
More Features Per Dollar
At Rebrandly's $32/mo Professional plan you get branded links and click counting. Linkly's $39/mo plan adds geo-targeting, device redirects, A/B testing, and retargeting pixels — a substantially richer feature set for just $7/mo more.
Link Cloaking
Link cloaking keeps your destination hidden behind your branded domain — essential for affiliate marketers protecting commission links. Rebrandly doesn't offer cloaking at any price. Linkly includes it on the Business plan and above.
A/B Split Testing
Linkly's link rotator distributes traffic across multiple destinations so you can split-test landing pages and identify the winner in your analytics. Rebrandly has no built-in A/B testing or link rotation.
Retargeting Pixels from the Pro Plan
Linkly includes retargeting pixel support — Facebook, Google, TikTok, LinkedIn, and more — from the Pro plan and above. Rebrandly offers retargeting pixels too, from the Professional tier ($32/mo). Both platforms gate retargeting behind a mid-tier plan, so weigh the surrounding feature set and pricing when retargeting is essential to your campaigns.
Unlimited Plan With No Link Cap
Linkly's Unlimited plan lets you create unlimited short links — no monthly cap. Rebrandly Professional limits you to 1,500 new links per month, meaning high-volume campaigns or large-scale link migrations quickly hit a ceiling.
Google Sheets Live Feeds
Linkly's Google Sheets add-on pushes live click analytics into your spreadsheets automatically — no CSV exports needed. Rebrandly has no native Google Sheets integration.
Linkly vs Rebrandly: Our Honest Assessment
Rebrandly built its reputation on branded link management — the ability to replace generic shortener domains with your own branded URL. That remains its strongest suit. If your primary need is a large volume of branded short links with solid analytics and a clean management interface, Rebrandly is a polished product. The challenge for marketers is that it stops there, without the campaign-layer features that drive performance.
Rebrandly Professional is more capable than it first appears: it includes Dynamic Traffic Routing (geo-targeting), device-based targeting, retargeting pixels, conversion tracking, and link expiration. The genuine gaps are link cloaking and true A/B split testing via random traffic rotation — neither of which Rebrandly offers on any plan. Critically, Rebrandly caps how many links you can create each month (1,500 on Professional), while Linkly offers an Unlimited plan with no monthly link cap — a real constraint for high-volume campaigns.
For affiliate marketers, the absence of link cloaking on Rebrandly is a significant gap — Linkly covers this on the Business plan and above. For teams needing true A/B split testing via random traffic rotation, Linkly's link rotator fills that gap. On retargeting pixels, both platforms support them — Linkly from the Pro plan and Rebrandly from the Professional tier, so each reserves pixels for a mid-tier plan. Rebrandly is most attractive if branded link creation with a clean interface is your primary need and you'll stay within its monthly link creation limits.
Feature-by-Feature Comparison
See exactly how Linkly and Rebrandly stack up across every feature that matters.
| Feature |  |  |
|---|---|---|
| Monthly Price | $39/mo Pro Plan | $32/mo Professional Plan |
| Custom Domains | Free on all plans | 1 on free, more on paid |
| Link Cloaking | Business plan & up | Not available |
| Geo-Targeting | Route by country | Dynamic Traffic Routing |
| Device Targeting | Route by device/OS | Available on Professional+ |
| Retargeting Pixels | Pro plan & up | Available on Professional+ |
| A/B Split Testing | Link rotator built-in | Not available |
| Link Expiration | Date, clicks, or schedule | On Professional+ |
| Click Analytics | Real-time dashboard | Available |
| QR Codes | Included | Included |
| API Access | All plans | Rate limited (~10/sec) |
| UTM Builder | Built-in | Available |
| Team Workspaces | All plans | On paid plans |
Based on publicly available documentation and pricing pages as of May 2026.
Linkly or Rebrandly — Which Is Right for You?
Choose Linkly if…
You need link cloaking, true A/B split testing (random traffic rotation), retargeting pixels (available from the Pro plan), or an Unlimited plan with no monthly link cap. Linkly is the better fit for affiliate marketers, performance marketers, and campaign managers running high-volume or complex campaigns. At $39/mo the Pro plan gives you the marketing-layer features Rebrandly doesn't offer, and the Unlimited plan removes the monthly link cap entirely.
Choose Rebrandly if…
Your primary use case is branded link creation and you'll create fewer than 1,500 links per month. Rebrandly's Professional plan at $32/mo includes geo routing, device targeting, retargeting pixels, and link expiration in a clean interface — and you want domain registration bundled with your link management platform.
Trusted by 100,000+ Marketers
Teams and solo marketers choose Linkly for the features Rebrandly doesn't offer.
“We switched from Rebrandly to Linkly specifically for link cloaking. Our affiliate links look clean now and CTRs went up significantly. It's a feature Rebrandly just doesn't have.”
Affiliate Marketer
Performance Marketing
“With Rebrandly we were constantly watching our click count. Linkly's pricing is straightforward — pick your plan. No more per-click anxiety.”
Marketing Director
E-commerce Company
“The A/B split testing feature sealed the deal. We test landing page variations on every campaign now — something we couldn't do at all with Rebrandly.”
Growth Lead
SaaS Startup
Frequently Asked Questions
Can I migrate from Rebrandly to Linkly?
Yes. Migration is straightforward. If you use a custom domain with Rebrandly, point it to Linkly instead and your existing branded short URLs will continue to work without changing any links you've already distributed. You can then recreate your links in Linkly's dashboard or via the API. Most teams complete migration in under an hour.
Does Linkly have click limits like Rebrandly?
Both Linkly and Rebrandly price by click volume. The difference is what you get with those clicks. Rebrandly's $32/mo Professional plan (25k clicks, monthly billing) gives you branded short links and analytics. Linkly's $39/mo Pro plan (10,000 clicks) includes geo-targeting, device redirects, retargeting pixels, and A/B split testing via link rotation — with A/B split testing and link cloaking being the features Rebrandly doesn't offer on comparable plans.
What about Rebrandly's 500+ domain extensions?
Linkly supports any custom domain you own, regardless of the extension. Bring your own .com, .io, .link, or any other TLD and use it as your branded short domain at no extra cost. Domain registration isn't something Linkly sells — but you're free to use any domain you've registered elsewhere.
Does Linkly support retargeting pixels?
Yes. You can add Facebook, Google, TikTok, LinkedIn, and other retargeting pixels to any shortened link from the Pro plan and above. Every click builds your ad audience automatically. Rebrandly gates retargeting behind its Professional tier and Linkly gates it behind the Pro plan, so both platforms reserve pixels for a mid-tier plan.
Who should choose Rebrandly instead of Linkly?
Rebrandly is a good fit if branded link creation is your primary need and you create fewer than 1,500 links per month. It's also worth considering if you want domain registration bundled with your shortener. For teams that need link cloaking or true A/B split testing (random traffic rotation) — neither of which Rebrandly offers on any plan — Linkly is the stronger option, and Linkly's Unlimited plan removes the monthly link cap entirely.
Does Linkly offer a free plan?
Yes. Linkly's free plan includes 500 tracked clicks per month, one custom domain, and access to core features including QR codes and basic analytics. It's a great way to test Linkly before committing to a paid plan. No credit card is required to sign up.
Is Linkly GDPR and CCPA compliant?
Yes. Linkly is fully GDPR and CCPA compliant. Data is processed in accordance with applicable privacy regulations and you can review our privacy policy and compliance documentation at any time. We also provide Data Processing Agreements for enterprise customers.
Ready to Get Started?
Join 100,000+ marketers who use Linkly for link cloaking, A/B split testing, retargeting pixels from the Pro plan, and an Unlimited plan with no monthly link cap.